As part of Youth Month and the “Crucial 90 Days” program, the Silk Road International University of Tourism and Cultural Heritage organized a one-week training seminar on “Hotel Staff and Tour Guide Professions.” This seminar became a vital platform for learning and practice for youth from all districts and cities of the region.

The main goal of the seminar was to equip young people with modern skills in hotel service, tour operations, and guiding, and to train competitive specialists for the labor market.

What did the seminar offer?
✔️ Direct interaction with industry professionals
✔️ Practical sessions – service training based on real-life scenarios
✔️ Certificates for all participants
✔️ Knowledge that provides advantages in job placement
✔️ Development of vocational and communication skills

Five important initiatives were implemented during the seminar:
1️⃣ Physical activity – sports sessions and promotion of a healthy lifestyle
2️⃣ Reading – familiarization with tourism-related literature
3️⃣ Technological literacy – digital tools essential for guides
4️⃣ Vocational training – insights into hotel and guiding services

Organizers: Samarkand Regional Youth Affairs Department and the Silk Road International University of Tourism and Cultural Heritage.

At the end of the seminar, many young participants unlocked new opportunities for themselves.
Tourism is not just a profession — it's a worldview, a culture, and the art of human connection!