F. Zohidov, Associate Professor of the Department of Tourism, organized a practical lesson for master's degree students in the TH-225M group, introducing them to the operations of SAG LLC in Samarkand.
During the lesson, the students gained knowledge and skills related to the production process, technical and organizational aspects of SAG LLC, the procedure for marketing finished products in local and international markets, pricing policy, branding, innovations used in production, and the company's operations.
The practical lesson served to enhance the master's degree students' professional skills, introduce them to real-life enterprises in the industry, and integrate their research with practical experience.