A lecture on the topic “Building a Thriving Business System: Integrating Entrepreneurship, Branding and HR” was organized by Tourism Department teachers M. Vafoqulova and Z. Makhmudova.
As guest speakers, Sh. Dzhurakulova, Director and Founder of the “Shams Tour” travel company, and the department head of the “Hilton Garden Inn” hotel were invited to the event.
Students studying branding and entrepreneurship actively participated in the lecture. The guests shared practical knowledge and experience regarding the integration of entrepreneurship, branding, and human resource management in building a sustainable business system.
At the end of the event, students had the opportunity to receive answers to their questions.
