With the growing maturity of the global tourism market, a new trend has emerged in recent years which is the movement away from mass tourism what has been termed “overtourism”. The trend is toward what has been termed ‘special interest’ or ‘niche tourism’ which has been described as the need for travelers to seek out new and exotic tourism markets (especially the more experienced and highly engaged consumer).

In this regard, from 25 to 26 March this year, the "Silk Road" International University of Tourism is hosting an International scientific and practical online conference on the topic: “Prospects for the development of special niche tourism in Uzbekistan”.
The international scientific and practical conference is organized by the Research Support Center, the State Committee of the Republic of Uzbekistan for Tourism Development and the Ministry of Higher and Secondary Special Education of the Republic of Uzbekistan.

At the conference will discuss such issues as:
- International experience in Niche tourism;
- Factors and directions of Niche tourism development in Uzbekistan;
- Other areas of tourism that need to be developed in parallel with Niche tourism;
- To create a tourist package of Niche tourism and sell tourism products;
- Marketing research on Niche tourism, SWOT analysis;
- Regional features in the development of Niche tourism in Uzbekistan;
- Sports tourism.

Niche tourism is being main aspect to attract foreign tourists, after the effects of the COVID-19 pandemic. Several researchers have suggested that there is a need to provide greater scientific studies of the underutilized opportunities for niche markets in Uzbekistan.