Prof. Tongqian Zou, Vice Rector for Science and Innovation of “Silk Road” International University of Tourism and Cultural Heritage, participated in the 7th International Forum of the “One Belt, One Road” initiative in China.

The forum discussed the prospects of tourism development within the framework of the “One Belt, One Road” initiative with the participation of leading experts, scientists and representatives of world governments.

It is noteworthy that at this international forum, the Vice Rector of our university, Prof. Tongqian Zou participated in “Silk Road” International University of Tourism and Cultural Heritage to promote international cooperation in science, research and innovation, noting that tourism demonstrates the pursuit of sustainable development and preservation of cultural heritage. The forum also provided an important platform for sharing knowledge and establishing new cooperation to strengthen global communication and cultural exchange.

In addition, a new book entitled “Oriental Tourism Marketing Strategies for Central Asia” was launched at the Forum, focusing on the academic discussion on tourism development strategies in the region.